The Audience of the Simpsons

The Simpson's- The Audience

(From Left to Right)

Mr Burns - As you can see from the Social Gradings below, Mr Burns would come under class A, due to him being the manager of the Power Plant in Springfield. He is very wealthy and lives in luxury with his massive mansion. This also indicates that he is a succeeder as he is on top of the social ladder because of his wealth. Looking at Maslow's Herarchy of Needs, he would be placed on Self-Actualisation as he mostly acts to the best of his abilities but rather prefers to relax with his well but also be commanding over his butler Smithers. Therefore he doesn't go onto the next class of transcendence.

Moe - Moe on the other hand is completely different to Mr Burns as he would come under the class of C2/B as he is the owner of his bar 'Moe's Tavern'. He comes under both as I believe him owning the bar shows some managerial ability however he is also working all the time and is skilled in what he does, so I believe he fits in both. Moe is definitely a Social Climber as he seeks wealth and love in his life.  I believe that Moe needs  the Understanding and Aesthetic needs as  he is respected by bar members such as Homer, Barney, Lenny and Carl which means he already has Esteem needs and the ones before it. Moe needs to explore and understand the world more instead of being stuck in his bar so he is able to understand love and life, so he is able to succeed and climb the social ladder.

Bart - As Bart is only a teenager and doesn't work he comes into the class of E. Later in life he may come up to class D/C2 depending on what job he does. Bart would also come under the Social Value Group as a Social Climber and Individuals as Bart always dreams and believes that he will be famous and wealthy, however he has mischievous and rebellious characteristics which does make him individual and stand out from most Mainstreamer kids at his school. Similar to Moe he respected by his friends at school and mostly loved by his family which clears him of the Esteem and other groups. Moreover he needs to understand the world and life more to be able to go up Maslow's Herarchy of Needs, this for Bart will come in time as he grows up.

Marge - Marge would go under two classes of E/D as she depends on Homer do bring in the income, but she has had jobs previous  before and is experienced. Now she is a housewife and falls more into the E class. Personally, I think Marge fits into the Social Value Groups of Mainstreamer as she like to be secure within in the family, however she is moralistic and well meaning which could also pull her into the Reformers category as she does want to make things in life better. Referring back to Maslow's Heerarchy of Needs I believe that she has most of the needs up to Aesthetic at times as her relationship with Homer can be intimate and loving. She also has a good understanding of the world which would clear her of the Need to Know and Understanding needs as well. Finally I don't think she has found the best of abilities and the great person that she can strive to be.