Mise-en-scène - This refers to everything that is seen in the frame or camera and it's arrangement, including, Lighting, colour, angle, set, make-up, casting, costume, props and positioning.
Denotation - A literal meaning of the word or facts you can see.
Conotation - An association to which the word implies.
Example: 'Woman', 'Bird' and 'chick' have the denotation of 'female adult', however 'chick' and 'bird' are both negative connotations whilst 'women' is neutral.
Ideologies - Ideas and Beliefs
Anchorage - Words or Images to aid in creating meaning to pull the audience in.
Representation - The view of how things are shown.
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